The BLU Magic is a 2011 Android 2.2 smartphone powered by the Qualcomm MSM7227 Snapdragon S1 with 256MB and 512MB internal storage. It features a 3.2", TFT, 256K colors, 320.0x480.0 display and is available in Black, White.

The Magic is equipped with a Removable Li-Ion 1450 mAh battery, a 15 MP, 320p@18fps main camera. The device uses a Mini-SIM configuration.

Factory resetting your BLU Magic through the Settings menu is the easiest way to erase all personal data and restore the device to factory defaults. This method is ideal when the phone is still accessible and functional. All apps, contacts, photos and accounts will be permanently removed so ensure you have backed up everything important first.

All personal data, accounts, and apps will be permanently removed.